The Club welcomes Pocklington-based Bond International, the UK’s leading independent tyre wholesaler, selling over 8.5 million tyres per year, as its official sponsor for the next three seasons from 2026/27. This marks the first time the company has had ties with the club, strengthening its commitment to local engagement and community sport.

The sponsorship will see the company’s ‘Churchill Tyres’ logo featured prominently on PRUFC match-day shirts, pitch-side advertising, and across club communications. Churchill Tyres are the company’s own brand of tyre which are sold in the millions across the UK. Even with the nationwide operation, Bond remains a family-run business whose roots are still firmly grounded in family values and an ongoing wish to support the local community.

Greg Bond, Chief Supply Chain Officer of Bond International, said: “We are proud to be joining the Pocklington RUFC family. My father had his first garage just down the road from the club and was always invested in supporting local teams. For many years he sponsored the Pocklington football team, so I know he would be excited to branch out into another fantastic sport. These local partnerships are a tradition I am proud to uphold.

“Alongside my father’s love of sport, one of our former directors, Bill Hardy, was a long-time player and dedicated supporter of the club, earning himself recognition as the first team’s highest point-scorer of all time- scoring 2,500 points in his 10-year stint at the club. His son, Billy Hardy Jr also represented the club at first team level for many years. We are thrilled to honour Bill’s legacy in this way.”

PRUFC Chair Mark Fletcher said: “This is a perfect partnership for us as a traditional, grassroots rugby club based in the heart of the community. We’re a rural club with deep local roots and this new venture shows that the team at Bonds genuinely believes in what a club like ours does for the area. We rely on our sponsors and the funds they bring to the club every season.

“It’s clear to see, every weekend, that people like being at our club – players and supporters alike. They keep an eye on the results from wherever life takes them, that’s the hold PRUFC has on you - it gets in your blood. What makes us good, isn’t just the support of our fantastic sponsors, it is the camaraderie and togetherness which you find when you walk in our door. Bond International has recognised this and we can’t wait to embrace this.

“Next season we will aspire to new levels across our men’s and women’s sides and also in our junior ranks. We know the work we have to do and, if we stay true to who we are – homegrown, well-coached and well supported - we’ll be just fine.”

The team at Bond International say they can’t wait for the new season to get into full swing and will be supporting the club, not only through this sponsorship, but also from the side-lines.

To find out more about Pocklington Rugby Club, how you can join or support the club, please visit www.pocklingtonrugbyclub.co.uk

Photo caption: (L-R) Mark Fletcher, chair of Pocklington Rugby Club, Greg Bond, Chief Supply Chain Officer of Bond International, Paul Rhodes, President and Treasurer of Pocklington Rugby Club.